The overall objective of the initiative is to consolidate the company’s growth through a structured presence at the main international trade fairs in its sectors. MCE – Mostra Convegno Expocomfort 2026 (Milan) is one of the leading international B2B trade fairs dedicated to building systems, air conditioning and residential comfort. The event brings together professionals, designers, installers and distributors from around the world, offering an exclusively business-focused setting. The participation of Planus S.p.A. is fully consistent with its business activities, as the company...

As part of its international expansion strategy, Planus S.p.A. took part in the Saudi Building Expo 2024, held within the international trade fair The Big 5 Riyadh, one of the leading events for the construction and building services sectors in the Middle East. The company's participation was aimed at promoting a highly innovative product such as Toilé, developed entirely in-house and representing the quality and expertise of Made in Italy. The objective was twofold: on the one hand, to enter new strategic markets with strong growth potential, such as Saudi Arabia; on the other, to...